How to be sure that potential customers recognize your firm!

A few months ago I have opened my own firm. It is not a huge one. I would say it is rather small. We operate just in our local district and we provide 1 of these services which are very needed and everyone uses occasionally. There is only 1 problem with this branch – the competition is very tough. Moreover, all competitors provide the same services for the same price. In this branch, there is no place for new services and their variations.